
Current CEO Mark Williams, RPh, to Transition to Chairman; Jesse McDonald, PharmD, to Become President
INDIANAPOLIS , July 16, 2025 /PRNewswire/ -- True Rx Health Strategists, the Indiana-based pharmacy benefit manager (PBM) privately owned by a family of pharmacists, announced today that Adrienne Williams LaBorwit, the company's Chief Strategy Officer, will become Chief Executive Officer (CEO) in January 2026. LaBorwit will succeed Mark Williams, RPh, who will transition from his current role as CEO into his new position as Founder and Chairman. At the same time, Chief Operating Officer Jesse McDonald, PharmD, will assume the newly created role of President of True Rx.
As Founder of True Rx, Williams has been instrumental in shaping the company's growth, culture, and strategic direction. Under his leadership, True Rx evolved from a regional player into a nationally recognized PBM. His transition marks the next step in a carefully planned succession strategy designed to ensure continuity, long-term stability, and a strong foundation for True Rx's next chapter.
"We've expanded our capabilities and continue to deliver industry-leading service," said Williams. "For years, we were the industry's best-kept secret, but not anymore. More organizations are discovering what sets True Rx apart, and that's a direct result of our commitment to doing what's right for clients, not just what's easy. As we move forward, we remain grounded in the values that brought us here."
In his new role as Founder and Chairman, Williams will continue to guide the company's long-term vision, support key partnerships, and advise the leadership team.
Since joining True Rx in 2018, LaBorwit has held several leadership roles, including Director of Business Development, Vice President of Strategic Initiatives, and Chief Strategy Officer. As the fifth generation in her family's pharmacy business, she brings to her new role over 20 years of experience in business development, health care leadership, patient experience, and client relationship management. Her appointment as CEO reflects the company's ongoing commitment to growth, innovation, and patient-centered care.
At True Rx, LaBorwit developed the True Experience, a service model grounded in the philosophy of elevating ordinary transactions into meaningful, lasting experiences. By delivering personalized, high-quality care through a dedicated team of Health Strategists, the approach has improved health outcomes and helped employers reduce overall health care costs.
LaBorwit holds a Master of Arts in Education and Human Development from The George Washington University and a Bachelor of Arts in Psychology and Business from Indiana University. Her academic background, paired with a clear focus on improving patient and client experience, continues to guide her leadership and innovation in the health care industry.
"Adrienne's leadership has propelled True Rx Health Strategists forward at a pivotal time for our industry," said Williams. "Under her direction, we've seen measurable improvements in health outcomes and a sharper commitment to delivering pharmacy benefits that put people first. Adrienne continues to build on our core values and push the organization to perform at a higher level. She will continue to carry forward the mission of True Rx, to cultivate health, integrity, innovation, and care to transcend pharmacy benefit solutions for employers and patients."
McDonald, a trained pharmacist and founding team member, has played a critical role in building the organization and shaping its culture from the ground up. As President, he will continue to lead operational excellence, strengthen clinical strategy, and deliver predictable cost savings for clients.
"This thoughtful evolution of our leadership team positions True Rx to sustain momentum and keep patient care at the center of everything we do," said LaBorwit. "By maintaining a clear focus on patient experience and outcomes, we'll continue to deliver forward-thinking, personalized solutions that change the world of health care."
About True Rx Health Strategists
True Rx Health Strategists is a pharmacist-owned, patient-first PBM focused on improving health outcomes through personalized care. By offering high-touch clinician support and transparent pharmacy benefits, True Rx empowers patients and employers to thrive with forward-thinking, personalized solutions that change the world of health care. Employees, employers, and benefit brokers can learn more at truerx.com.